Well, that’s exactly what Brick My World offers. This innovative app is here to make custom Lego creation fun and accessible for everyone, whether you’re a seasoned builder or just getting started. By ...

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Does it undermine what was so great about Lego: that sense of potential in a simple studded brick snapping so satisfyingly and haptically on to another? It builds self-generation and imagination.

LEGO's new SMART Play System blends embedded electronics, sensors, and wireless tech into the familiar classic bricks, ...

Hudson Valley artist Jared Oswald uses LEGO to create meticulous architectural models that explore memory, meaning, and community—brick by brick.

It has to be the most ambitious Lego challenge ever: creating a life-size, fully drivable McLaren P1 out of Lego pieces. Remarkably, Lego and McLaren were able to pull it off — and the challenge ...

FREE LEGO: On May 4, build a Lego Grogu in a hover pram model at participating stores and take it home with you for free. Plus, save 20% on the epic Lego Star Wars Millennium Falcon 25th Anniversary ...

Here we go again. Lego has been running make and take events all year, providing fans with the opportunity to build and take home exclusive models for absolutely nothing. Looking for the catch? There ...

LEGO Eevee (72151) may be the smallest of the company's Pokémon sets, but it's also its cutest, and a real delight to build.

Whether you're Lego-curious or a devotee of the church of the colored brick, you can now turn your real world into model versions without any bone of creativity, thanks to this clever tech. Create a ...

LEGO can be an essential tool in mechanical engineering as it is a form of what the field calls low-fidelity prototyping.