Ultimately, human beings are using your products, so listening to your customer’s feedback and using their insights to inform your products is so important. In today’s competitive software landscape, ...

Data overload causes confusion. Avoid overwhelming your business with excessive data. Focus on the key metrics that directly support your goals. Data integrity is key. Clean, accurate data is ...

In today’s competitive market, one should realise that the key to thriving in the landscape of D2C business lies within the treasure trove of customer data. One-size-fits-all marketing is a thing of ...

In today’s customer-centric market, addressing customer churn is no less than a battle. It requires in-depth data-led customer insights for proactive identification of churn risks, driving timely ...

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...

Steve Jobs once said that people do not know what they want until you show it to them. The basics of digital interaction strategy adoption lie in the essentials of user needs. More often than not, the ...

Strategy is the only Analytics & Business Intelligence Platforms vendor to receive this distinction for four years in a row based on ratings from professional product users. Strategy Inc., formerly ...